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	<title>Web Toastie &#187; SEO</title>
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	<link>http://webtoastie.co.uk</link>
	<description>Social Media and SEO Blog of a Search Marketing Consultant</description>
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		<title>Google Local Business Listing Anomaly</title>
		<link>http://webtoastie.co.uk/google-local-business-listing-anomaly/</link>
		<comments>http://webtoastie.co.uk/google-local-business-listing-anomaly/#comments</comments>
		<pubDate>Wed, 24 Mar 2010 22:50:58 +0000</pubDate>
		<dc:creator>Kieron Hughes</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Google Local]]></category>
		<category><![CDATA[Google.co.uk]]></category>

		<guid isPermaLink="false">http://webtoastie.co.uk/?p=1140</guid>
		<description><![CDATA[There have long been complaints about the strange local results often returned in the UK Google SERPs. Searches such as &#8220;tennis court for hire&#8221; bring back large packs of Australian websites instead of UK websites as you would expect. Although these anomalies have become common place on google.co.uk, it is not often you see Google [...]]]></description>
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		<slash:comments>8</slash:comments>
		</item>
		<item>
		<title>Matt Cutts at SMX West 2010 &#8211; Q&amp;A</title>
		<link>http://webtoastie.co.uk/matt-cutts-at-smx-west-2010/</link>
		<comments>http://webtoastie.co.uk/matt-cutts-at-smx-west-2010/#comments</comments>
		<pubDate>Thu, 04 Mar 2010 23:42:25 +0000</pubDate>
		<dc:creator>Kieron Hughes</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Matt Cutts]]></category>
		<category><![CDATA[SMX West 2010]]></category>
		<category><![CDATA[WebProNews]]></category>

		<guid isPermaLink="false">http://webtoastie.co.uk/?p=1050</guid>
		<description><![CDATA[Mike McDonald of WebProNews today sat down with Matt Cutts at Search Marketing Expo (SMX) West 2010 to talk about some of the latest search marketing developments and what&#8217;s in store for us in 2010. The session was recorded live and can be viewed along with the other fantastic videos WebProNews have done, but in [...]]]></description>
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		<slash:comments>7</slash:comments>
		</item>
		<item>
		<title>Google.co.uk Needs SEO</title>
		<link>http://webtoastie.co.uk/google-needs-seo/</link>
		<comments>http://webtoastie.co.uk/google-needs-seo/#comments</comments>
		<pubDate>Mon, 01 Feb 2010 21:47:09 +0000</pubDate>
		<dc:creator>Kieron Hughes</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Humour]]></category>

		<guid isPermaLink="false">http://webtoastie.co.uk/?p=965</guid>
		<description><![CDATA[There have been some interesting posts of late providing SEO advice for unfamiliar websites. Malcolm Coles offered some suggestions for church blogs and Danny Sullivan gave Bill Gates some tips, but what about Google; the search engine giant? Google provides a starter guide to search engine optimisation, but it appears they don&#8217;t actually follow some [...]]]></description>
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		<slash:comments>15</slash:comments>
		</item>
		<item>
		<title>Hosting Location and Google SEO</title>
		<link>http://webtoastie.co.uk/hosting-location-google-seo/</link>
		<comments>http://webtoastie.co.uk/hosting-location-google-seo/#comments</comments>
		<pubDate>Sun, 17 Jan 2010 14:04:19 +0000</pubDate>
		<dc:creator>Kieron Hughes</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Hosting Location]]></category>
		<category><![CDATA[Local SEO]]></category>
		<category><![CDATA[UK SERPs]]></category>

		<guid isPermaLink="false">http://webtoastie.co.uk/?p=931</guid>
		<description><![CDATA[Google takes a lot of factors into consideration when ranking a website in search listings, and hosting location is often said to be one of them. The physical location of a website isn&#8217;t necessarily important to improve rankings in your targeted country though, contrary to popular belief. According to John Mueller, if your ccTLD is [...]]]></description>
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		<slash:comments>15</slash:comments>
		</item>
		<item>
		<title>Search Engine Optimization Trends</title>
		<link>http://webtoastie.co.uk/search-engine-optimization-trends/</link>
		<comments>http://webtoastie.co.uk/search-engine-optimization-trends/#comments</comments>
		<pubDate>Thu, 14 Jan 2010 13:49:03 +0000</pubDate>
		<dc:creator>Kieron Hughes</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://webtoastie.co.uk/?p=917</guid>
		<description><![CDATA[Both Google and Bing introduced a controversial change in their results yesterday, with the phrase &#8216;search engine optimisation&#8217; being defaulted to &#8216;search engine optimization&#8217;. This may not seem like a big deal, but by forcing UK users to convert to American spelling it is giving less precedence to UK websites. To see this in action, [...]]]></description>
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		<slash:comments>19</slash:comments>
		</item>
		<item>
		<title>Last PageRank Update of the Decade</title>
		<link>http://webtoastie.co.uk/pagerank-update-december-2009/</link>
		<comments>http://webtoastie.co.uk/pagerank-update-december-2009/#comments</comments>
		<pubDate>Thu, 31 Dec 2009 10:22:27 +0000</pubDate>
		<dc:creator>Kieron Hughes</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Blurb]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[PageRank]]></category>

		<guid isPermaLink="false">http://webtoastie.co.uk/?p=908</guid>
		<description><![CDATA[After checking a couple of websites this morning, it seems there is a Google Toolbar PageRank update taking place. There hasn&#8217;t been much said about it so far, but a few blogs and forums are confirming that there has indeed been an update. So far I have only seen PR changes on a couple of [...]]]></description>
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		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Rel=“nofollow&#8221; Exploitations?</title>
		<link>http://webtoastie.co.uk/nofollow-exploitations/</link>
		<comments>http://webtoastie.co.uk/nofollow-exploitations/#comments</comments>
		<pubDate>Thu, 17 Dec 2009 22:24:55 +0000</pubDate>
		<dc:creator>Kieron Hughes</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Nofollow]]></category>

		<guid isPermaLink="false">http://webtoastie.co.uk/?p=867</guid>
		<description><![CDATA[I came across an interesting thread on the Google Webmaster Help Forums today regarding potential nofollow exploitations. The question asked was whether a rel=&#8221;follow&#8221; attribute added to a HTML link would void the nofollow that is in place. Adding rel=&#8221;follow&#8221; of course does nothing on it&#8217;s own, but having two rel= attributes seems to cause [...]]]></description>
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		<slash:comments>10</slash:comments>
		</item>
		<item>
		<title>Google Real Time Search Announced</title>
		<link>http://webtoastie.co.uk/google-real-time-search/</link>
		<comments>http://webtoastie.co.uk/google-real-time-search/#comments</comments>
		<pubDate>Mon, 07 Dec 2009 21:13:53 +0000</pubDate>
		<dc:creator>Kieron Hughes</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Real-Time Search]]></category>

		<guid isPermaLink="false">http://webtoastie.co.uk/?p=854</guid>
		<description><![CDATA[Back in September I blogged about a Google URL trick that allowed you to view so-called real time search results. The issue with this was that it wasn&#8217;t exactly real time search results that were being displayed, as pages needed to be indexed first before they could be listed. Today, however, that changes, as Google [...]]]></description>
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		<slash:comments>8</slash:comments>
		</item>
		<item>
		<title>Custom 404 Page &#8211; Google Search Widget</title>
		<link>http://webtoastie.co.uk/custom-404-page-search/</link>
		<comments>http://webtoastie.co.uk/custom-404-page-search/#comments</comments>
		<pubDate>Sun, 08 Nov 2009 20:48:14 +0000</pubDate>
		<dc:creator>Kieron Hughes</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Custom 404 Page]]></category>
		<category><![CDATA[Custom Search Box]]></category>
		<category><![CDATA[Google Enhance 404 Widget]]></category>

		<guid isPermaLink="false">http://webtoastie.co.uk/?p=804</guid>
		<description><![CDATA[The topic of custom 404 pages has been done to death within the SEO industry, as everybody tries to give you the best tips on optimising your 404 page. However, I still come visit countless websites where there is either no 404 page, or simply a blank page with an even blanker message provided. I [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Website Titles; Is Branding Important?</title>
		<link>http://webtoastie.co.uk/website-titles-branding/</link>
		<comments>http://webtoastie.co.uk/website-titles-branding/#comments</comments>
		<pubDate>Thu, 17 Sep 2009 13:33:16 +0000</pubDate>
		<dc:creator>Kieron Hughes</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Think Visibility]]></category>
		<category><![CDATA[Usability]]></category>

		<guid isPermaLink="false">http://webtoastie.co.uk/?p=721</guid>
		<description><![CDATA[When thinking about the title of a website, there has been a bit of debate about whether it is necessary to have the business or website name included. If the brand name should be present, where should it appear? After attending the Think Visibility conference in Leeds last weekend, I sat through a fantastic usability [...]]]></description>
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		<slash:comments>5</slash:comments>
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