Comments on: Website Titles; Is Branding Important?

By: Adhityo Priyambodo

Adhityo Priyambodo — Wed, 02 Dec 2009 15:49:44 +0000

I agree with matt, branding is important in my opinion. As for putting it at our website titles, i would prefer to put it at the beginning of the titles. But it depends of website owner preference :D.

Overall i do agree for putting our brand in website titles :).

By: Molly

Molly — Mon, 30 Nov 2009 12:52:05 +0000

Thank for your ideas, guys! Very valuable to me!

By: Matt Saunders

Matt Saunders — Sat, 03 Oct 2009 16:39:00 +0000

How are you going to stand out without branding? Branding, at base form, is a name. There could be a million other websites with exactly the same page title as you, and this game is all about reeling in the traffic. Once there, the company name in the title tag will serve an even bigger purpose – it will make your company easier to remember and, something that has been completely neglected here – if a user bookmarks your site, you’re name will always be in their favourites list.

As I commented on the searchenginejournal website, sometimes the line between traditional approaches and doing things purely SEO’s sake, shouldn’t be crossed.

By: Simon Wharton

Simon Wharton — Wed, 30 Sep 2009 08:21:51 +0000

I’m sceptical about brand name in title tag. I can see the relevance if you are a brand with recognition, but otherwise it dilutes density of terms in the title tag. You also have to consider the motivation of the search. If I’m searching for “Big Blue Widget” then I’m going to respond better to something that says “Big Blue Widget” prominently in the SERP

By: Toni Anicic

Toni Anicic — Thu, 17 Sep 2009 13:41:45 +0000

I usually advice people to include brand name at the end of a title (if they really want to include the name at all).

I’m pretty confident that the primary targeted keyword of a page needs to be as close to the beginning of the page’s title as possible for optimal SEO results.